Your truck moves. Your bag should tell people where to find it.

The problem with a truck that moves

A restaurant has a sign, an address and a spot on the map. A truck has none of that for long. Monday you're outside an office park, Thursday you're at a brewery, Saturday you're at a night market.

People love the food and then forget the name. They remember "the birria truck by the brewery," not your handle. A plain bag does nothing to fix that. A bag with your logo, and your Instagram or website printed under it, sits on their kitchen counter for a whole evening.

What to print on a food truck bag

The print area is 12 × 14 in, so you have room for more than a logo. For a truck, these are the things worth putting on the bag:

• Your logo, big. It should read from across a parking lot.
• Where to find you next. Your Instagram or website, where you post the week's stops.
• One short line. What you're known for, in a few words.
• Catering, if you do it. Office lunches and parties are where trucks make steady money.

Keep it bold and simple. Two or three strong colors look sharpest on brown kraft.

Small orders for small storage

Every inch inside a truck is spoken for. You can't store a pallet of bags next to the fryer.

That's why you can start with the Kraft Discovery Box: 50 bags with your logo printed free, for $28. Once you know how many bags a week you go through, set up Subscribe & Save so a box of 150 shows up on your schedule. You can skip a delivery when you're slow, or between seasons.

Built for a line out the window

When there's a line, you hand orders out fast. The bag has to open quick, stand up on its own and take a full order without tearing.

Our bag opens to 7″ deep on a flat square bottom, so it stands on the counter while you load it. Each one carries 22 lb by the handles, enough for a group order with drinks.

A bag that stands up on its own is one less thing to hold during a rush.

Seal orders for delivery and events

Some trucks run delivery apps from a commissary on slow days. Others drop off big event orders. Either way, a sealed bag tells the customer nobody opened it on the way.

Fold the top once and press a food tamper-evident sticker across the fold. Every full box comes with 100 of them free.